Kemira Oyj

Kemira Oyj Overview

Company Headquarters: Helsinki, Finland

Founded: 1920

Workforce: ~4,800

Company Working: Kemira is a global chemicals company engaged in the development and manufacturing of products and solutions for the chemicals industry. It operates through two business segments including paper & pulp and industry & water. It offers a broad range of products such as coagulants, flocculants, biocides, and other water treatment chemicals. It provides coagulants for a broad array of water treatment applications including phosphorus removal, sludge conditioning, control the formation of hydrogen sulfide, prevent odor & corrosion, and struvite control. Around 70–80% of all the raw materials of Kemira used in the manufacturing of coagulants are recycled by-products from other industries. Kemira was awarded by CEFIC (The European Chemical Industry Council) for utilizing recycled by-products as raw material for manufacturing water treatment products.

The revenue earned from the sale of coagulants accounted for around 20% of the total revenue generated in 2018. The company operates 84 manufacturing sites and legal entities in around 40 countries.

Strategy

Kemira places a strong emphasis on research and development, investing in cutting-edge technologies to create eco-friendly and resource-efficient products. Sustainability is a core pillar of its strategy, as Kemira is committed to developing solutions that help customers reduce their environmental impact and comply with stringent regulations. The company seeks to expand its global presence, forging strategic partnerships and collaborations to address emerging market demands. Kemira focuses on providing excellent customer service, offering tailored solutions, technical support, and knowledge sharing to enhance customer success. Through its dedication to innovation, sustainability, global expansion, and customer-centricity, Kemira aims to solidify its position as a preferred partner for water-intensive industries and drive sustainable growth in the future.

Company Snapshot

$2,615.6M

Revenue

4,800

Employees

1920

Founded

Helsinki, Finland

Headquarters

SWOT Analysis

Strengths

Global presence through 63 manufacturing sites
Wide portfolio of 1,350 patents under 350 patent families
Established presence in Europe and the Americas
Broad patent portfolio
High investment in R&
High Investments in R&D
Sale in over 100 countries
High investments in R&D
Extensive Expertise in Research and Development
Diverse Product Portfolio for Multiple Industries
Emphasis on Sustainable and Environmentally-Friendly Solutions

Weaknesses

Dependent on the European market
High dependency on the European market
Limited business presence in Asia-Pacific
No recent developments in the global market
Limited international presence
Exposure to fluctuations in the raw material market

Opportunities

Growing industrial base in developing regions
Regulations on wastewater discharge leading to increased need for water treatment
Expanding industrial base in the developing markets
New product development
Strategic expansion in untapped markets such as Latin America and Africa
Development of new products
Increased Focus on Research and Development

Threats

Volatile raw material costs and availability
Changes in raw material costs and availability
Fluctuating currency exchange rate
Stiff competition from established players such as Kronos Incorporated and Feralco AB
Stiff Competition
Stiff competition
Changes in government regulations
Economic and Market Volatility

Key Developments

Date	Approach	Development
June 2018	Product Launch/Innovations	Kemira introduced KemConnect SI technology, which measures the residual levels of the chemicals in the oilfield waters and on-site. It helps to detect the polymeric, polyacrylate, and phosphonates-based scale inhibitors produced in water to ppm level without chemical tagging or any other onshore measurements.

Product Offering

Kemira Oyj
- Global Oilfield Biocides Market
- Mining Chemicals
- Mining Chemicals

Financial Performance

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