KOSE Corporation Overview
Company Headquarters: Tokyo, Japan
Founded: 1946
Workforce: ~ 14,015
Company Working: KOSE Corporation (KOSE) is involved in the manufacturing and distribution of cosmetics and beauty items. The company’s products portfolio covers moisturizers and toners, skincare products, face wash powders, lipsticks, soaps, shampoos, hair conditioners, anti-aging and anti-whitening lotions and liquids, and cosmetic tools and beauty supplements. The company markets its products under the brand names Predia, Decorate, Clear Turn, Jill Stuart, Bioliss, Suncut, Infinity, and Awake. The company distributes its products through specialty cosmetics stores, department stores, mass retailers, drugstores, and other retail outlets. The company is having three business segments those are high-prestige, prestige, and cosmetics. The company also has a global presence that covers Asia-Pacific, Europe, and the Americas. The company has three research centers that are located in Tokyo itself.
Strategy
KOSE Corporation is inclined toward global expansion and is taking measures to increase product distribution through strong vendor networks and online sales. Continuous product development and high spending on R&D are a few of the strategies boosting the company's growth. The company also aims at broadening its product portfolio through acquisitions and partnerships. Moreover, it plans to focus on product distribution and strategic acquisitions of major brands to increase its presence in regions such as North America and Europe during the forecast period.
