LENA Overview
Company Headquarter: United States
Founded: 2014
Workforce: 10+employees
Company Working: LENA is a company dedicated to women health and wellness, is making strides towards the same with its product Lena cup. It has been voted as the best cup for beginners according to customers review. They also have sensitive variant of cup designed especially for the beginners that prevents vaginal dryness and discomforts associated with first use. Though it provides the product at a reasonable price than its competitors, it has taken care to maintain the quality standards.
Strategy
To concentrate on cost structure reform and restructure the company as a profit-generating business
To build value for future by developing new products through innovation, and cross-organizational initiatives.
