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Maxim Hygiene

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Maxim Hygiene - Healthcare showcase

Year Founded & Workforce

2008

50 Employees

Industry

Healthcare

Services

Natural Menstrual Care BundlesNatural Panty LinersOrganic TamponsNatural Sanitary Napkins
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Maxim Hygiene Overview

Company Headquarters: New York, US

Founded: 2008

Workforce: 50+

Company Working: Maxim Hygiene is an earth-friendly company which is focused on women’s health. It specializes in the production, branded and private label sales, and marketing of a complete range of personal care products. Maxim is the privately owned brand of Maxim Hygiene for selling organic & natural chlorine free, hypoallergenic cotton tampons, pads, and cosmetic accessories.

Strategy

The company has a customer-centric approach. It focuses on manufacturing and delivering 100% organic, hygienic, and natural products for women as well as babies.

Company Snapshot

50

Employees

2008

Founded

New York, US

Headquarters

SWOT Analysis

Strengths

  • Wide range of innovative products
  • International retailer network through third party online stores
  • Partnerships with some national organizations working for the environment and women’s health

Weaknesses

  • Company’s own online store is limited to the US

Opportunities

  • Global penetration through partnerships with major players or start-ups

Threats

  • Rising competitive rivalry

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Product Offering

  • Maxim Hygiene
    • Natural Menstrual Care Bundles
    • Natural Panty Liners
    • Organic Tampons
    • Natural Sanitary Napkins

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