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Ruby Life Ltd.

Company Profile Analysis

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Ruby Life Ltd. - Healthcare showcase

Year Founded & Workforce

2011

10 Employees

Industry

Healthcare

Services

Menstrual cup
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Ruby Life Ltd. Overview

Company Headquarter: Spain

Founded: 2011

Workforce: 10+

Company Working: Ruby Cup a part of Ruby Life Ltd. and is a social business founded in 2011. Ruby Life sells and donates menstrual cups, naming their product as Ruby Cup. Ruby Cup strives to improve the menstrual hygiene for women and girls, making a positive change to their lifestyle.

Company Snapshot

10

Employees

2011

Founded

SWOT Analysis

Strengths

  • Strong market presence in established markets
  • Good marketing strategies

Weaknesses

  • Distribution entirely dependent on suppliers

Opportunities

  • Include new business segments to increase the company’s revenue

Threats

  • Strong competition from substitute players in emerging markets
  • Customers reluctant to try new options over traditional ones

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Product Offering

  • Ruby Life Ltd.
    • Menstrual cup

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