Taisho Pharmaceutical Holdings Co., Ltd Overview
Company Headquarters: Tokyo, Japan
Founded: 1912
Workforce: ~9,134
Company Working: Taisho Pharmaceutical Holdings Co. Ltd. is a pharmaceutical which is engaged in the research and development, manufacturing, and sale over the counter drugs, quasi-drugs, foods, medical supplies, hygiene products, and ethical drugs. The company operates its business mainly tow segment such as self-medical segment and the pharmaceutical segment. In addition, the self-medication segment includes the research, development, manufacture, and sale of over-the-counter drugs, quasi-drugs, foods, medical supplies, and hygiene products. The pharmaceutical segment includes the research, development, manufacture, and sale of ethical drugs. The company has strong business operation in North America, Europe, Asia-Pacific, and Rest of the World.
Strategy
Taisho Pharmaceutical Holdings is a Japanese company primarily engaged in the development, manufacture, and sale of pharmaceutical products. Taisho Pharmaceutical Holdings was focused on expanding its global presence by increasing its presence in emerging markets and developing new products for global markets. They had acquired several companies in recent years, including UPSA in France and Bristol-Myers Squibb's consumer health business in Japan, which had helped to expand their product portfolio and increase their global reach. Taisho Pharmaceutical Holdings aimed to increase sales of their core products, such as Lipovitan D (an energy drink) and Pabron (a cold medicine), by leveraging their strong brand recognition in Japan and expanding distribution channels. Investing in research and development: The company invested a significant portion of their budget into research and development, with the goal of developing new drugs and products that would address unmet medical needs. Taisho Pharmaceutical Holdings had committed to reducing their environmental impact and promoting sustainable practices across their business operations, such as reducing waste and increasing energy efficiency.
