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COTY Inc.

Company Profile Analysis

Ticker: COTY.PA

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COTY Inc. - Healthcare showcase

Year Founded & Workforce

1904

11,335 Employees

Industry

Healthcare
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COTY Inc. Employee Contacts

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COTY Inc. Overview

Coty is a fragrance-led global beauty company and, by its own description, one of the world's largest beauty groups, with FY2026 net revenues of USD 5.81bn split roughly two-thirds Prestige (licensed and owned luxury fragrance, prestige cosmetics and skincare — Burberry, Hugo Boss, Calvin Klein, Chloé, Marc Jacobs, Davidoff, Kylie Cosmetics, Gucci until mid-2027) and one-third Consumer Beauty (mass color cosmetics such as CoverGirl, Rimmel, Max Factor and Sally Hansen; mass fragrance; and Brazilian body care). Its core competitive asset is an end-to-end fragrance platform — licensing, innovation, ~81% in-house manufacturing and global prestige distribution — that has produced blockbuster franchises such as Burberry Goddess. After five years of deleveraging under Sue Nabi, Coty entered 2026 in a reset: revenue and margins are declining, the Gucci licence exits a year early, mass color and Brazil are under strategic review, and new interim leadership is executing a "Coty.Curated" focus-and-simplify framework with leverage of 3.4x.


Company's own description (paraphrased from FY2026 10-K, Item 1). Coty describes itself as one of the world's largest beauty companies with an iconic brand portfolio across fragrance, color cosmetics, and skin and body care. It states that it is focused on leveraging its leadership position and capabilities in global fragrances to fuel expansion, strengthening its presence in a limited number of structurally profitable and growing categories, and prioritising growth channels such as e-commerce and Travel Retail. Under the Coty.Curated framework it emphasises fewer, bigger initiatives, marketing sufficiency, supply reliability, consumer advocacy, more productive innovation and portfolio choices, a return to market-share growth, and AI-powered, data-driven operations. It is also evaluating its central organisation, manufacturing and asset base to resize after the Gucci exit.

What the company does. Coty designs, manufactures (≈81% in-house, ≈19% via third-party manufacturers in FY2026), markets and distributes beauty products. The essential oils in its fragrances are generally sourced from specialist fragrance houses; Coty owns the brand development, juice selection/briefing, bottle and packaging design, filling and assembly, marketing and commercial execution. Principal raw materials are essential oils, alcohols and specialty chemicals (10-K FY2026).

Business model and revenue model.

Value-chain position. Coty sits between ingredient suppliers (fragrance houses, alcohol and packaging suppliers) and retailers. Its economic moat lies in (i) licence portfolio scale in prestige fragrance, (ii) innovation and launch capability (brief-to-shelf), and (iii) owned manufacturing in the U.S., Europe and Brazil. It is structurally exposed to licensors (who own the trademarks) and to concentrated retailers (Sephora, Ulta, Douglas, Walmart, drug chains, travel-retail operators).

End markets. Prestige fragrance (core), prestige cosmetics (Kylie Cosmetics, Marc Jacobs Beauty, Gucci Beauty until FY2027), prestige skincare (Lancaster, philosophy), mass color cosmetics, mass fragrance and mists, mass skin & body care (concentrated in Brazil).

Independent characterisation. Coty is effectively two businesses with very different economics: a high-quality, licence-dependent prestige fragrance franchise generating ~20% adjusted EBITDA margins (Prestige FY2026 adjusted EBITDA margin 20.5% per Q4 FY2026 call), and a structurally challenged mass color cosmetics/Brazil business whose segment adjusted EBITDA margin collapsed to the low single digits in FY2026 (derived). The 2025–2026 strategic actions (Wella exit, Gucci monetisation, Consumer Beauty review) are converting Coty into a narrower fragrance pure-play with lower leverage but higher licence concentration.

Strategy

Stated strategy themes (FY2026 10-K and Q2–Q4 FY2026 releases). Coty.Curated is framed around sharper priorities, more focused investment, improved execution and greater support for core businesses, anchored in consumer demand and sell-out/market share. Key themes: (1) leverage fragrance leadership across price points, from mass to ultra-premium and across scenting formats; (2) fewer, bigger, better initiatives and "marketing sufficiency"; (3) supply reliability; (4) advocacy and consumer engagement, including optimising brand visibility and recommendation across AI platforms (generative-engine optimisation); (5) productive innovation and portfolio choices; (6) return to market-share growth, with market-share targets now embedded in the global incentive programme; (7) AI-powered, data-driven operations; (8) deleveraging.

Strategic initiatives register (last 24 months)

Medium-term targets/guidance. Prior medium-term framework (6–8% LFL growth, leverage toward ~2x) has effectively been superseded: FY2026 guidance was withdrawn in February 2026, and in August 2026 management guided only for Q1 FY2027 and 1H FY2027 FCF, promising a broader outlook after the strategic review. The deleveraging ambition "towards 2.0x" was last restated in the December 2025 Wella release.

Q1 FY2027 guidance (19 Aug 2026): LFL revenue down low- to mid-single-digit; FX neutral; adjusted gross margin down ~50–100bp; adjusted EBITDA down low-teens %; adjusted EPS ex-swap USD 0.11–0.13; 1H FY2027 FCF over USD 300M. FY2027 is described as a transition year with progressive improvement; the Gucci exit will reduce revenue and profit in FY2028; profit expansion targeted for FY2029 and beyond.

Products & Services

Pricing: Coty does not disclose list prices or pricing models; products are sold at wholesale to retailers. Price tiers below are qualitative (prestige vs. mass). Launch years are given where publicly confirmed; otherwise the brand-entry year is given or marked n/v.

Prestige — Fragrance (licensed unless marked owned)

Brand (licensor)Flagship franchises / recent launchesTarget consumerKey datesNotes
Burberry (Burberry Group)Burberry Goddess (incl. Goddess Amber Vanilla); Burberry Her; Burberry HeroPremium millennial/Gen-Z fragrance buyers, female & maleLicence from 2017; Goddess launched Aug 2023FY2027 plan: new campaign and innovation behind a core franchise (Q4 FY26 release)
Hugo Boss (Hugo Boss AG)BOSS Bottled; BOSS Bottled Beyond (FY2026); BOSS Bottled Beyond for Her (FY2027)Masculine prestige mainstream; extension to womenLicence via P&G Beauty (2016)Beyond cited as a major FY2026 success
Calvin Klein (PVH)CK One, Eternity, Obsession, Euphoria; Euphoria Elixirs (FY2026)Broad prestige; 1990s-nostalgia positioning for CK OneLicence since 2005FY2027: amplify Euphoria Elixirs and CK One
Chloé (Richemont)Chloé Signature, Nomade, Atelier des FleursFemale prestigen/vTop-7 Prestige brand (company)
Marc Jacobs (Marc Jacobs International)Daisy franchise; PerfectFemale prestige, younger skewn/vPlus makeup under Marc Jacobs Beauty (see 5.2)
Davidoff (licensed)Cool WaterMasculine accessible-prestigen/vTop-7 Prestige brand
Gucci (Kering)Gucci Bloom, Flora, Guilty; Gucci Beauty makeupLuxuryLicence from 2016 (P&G deal); exit agreed 7 Jul 2026, Coty operates through at least 30 Jun 2027Low-double-digit % of group revenue per S&P commentary; EBITDA-significant
Tiffany & Co. (LVMH)Tiffany & Co. EDP, Tiffany & LoveLuxury femalen/vLicensed
Jil SanderSunClassic/value-prestigen/vLicensed
Joop! (owned)Joop! HommeMasculine, Germany-centricn/vOwned
Escada (owned)Seasonal limited editionsFemale, accessible prestigen/vOwned
Infiniment Coty Paris (owned)Ultra-premium collectionLuxury/niche fragrance collectorsLaunched 2024Coty's in-house ultra-premium play; ultra-premium fragrances grew +9% LFL in FY2025
Kylie by Kylie Jenner (JV)Cosmic by Kylie Jenner; Cosmic Intense (FY2026); Mood Stones collection (FY2027)Gen-ZCosmic launched 2024Within Kylie Cosmetics JV (51% Coty)
SwarovskiFragrance launch planned CY2027Accessible-luxuryLicence signed 2024Pipeline
EtroFragrances planned 2H FY2027Niche-luxuryLicence n/v datePipeline
Marni (OTB)Fragrances plannedNiche-luxuryLicence n/v datePipeline

Prestige — Cosmetics

BrandDescription / flagshipTargetDatesNotes
Kylie Cosmetics (51% JV with Kylie Jenner)Lip kits, complexion, multi-category; new lip kits planned FY2027Gen-Z, digital-nativeStake closed Jan 2020Strong multi-category growth cited Aug 2026
Marc Jacobs BeautyMakeup relaunch; online sell-out at Sephora ahead of targetsPrestige makeup buyersOnline launch 2026; expanding to hundreds of Sephora U.S. stores and Travel Retail from Sep 2026Key FY2027 bet
Gucci Beauty makeupLipsticks, complexionLuxuryExits with licence (mid-2027)—
Burberry Beauty makeupComplexion and lipLuxuryn/vScale not disclosed

Prestige — Skincare

BrandDescriptionTargetNotes
Lancaster (owned)Sun care and anti-ageing skincare; Monaco skincare centre of excellencePremium European/Asian consumersPrestige skincare declined low-single-digits in FY2026 despite mid-single-digit market growth (10-K)
philosophy (owned)Skincare and bath/body (e.g., "purity" cleanser, "hope in a jar")U.S. prestige mass-prestigeAcquired 2010
Kylie SkinSkincare extension within Kylie JVGen-ZScale n/v

Consumer Beauty — Mass Color Cosmetics (~USD 1.2bn revenue in FY2025; under strategic review)

BrandFlagship lines / FY2027 launchesPrimary marketsNotes
CoverGirl (owned)TruBlend (FY2027: TruBlend Sun & Sculpt Bronzing Glow Serum), LashBlastU.S.Has suffered shelf-space losses (10-K); narrowing value/unit gap vs. category in U.S. (Aug 2026)
Rimmel (owned)Stay Matte; FY2027: Oh My Gloss! Slip StickUK, Europe—
Max Factor (owned)Facefinity; FY2027: Lasting BlurEurope, Asia—
Sally Hansen (owned)Miracle Gel, INSTA-DRI (seasonal shade stories FY2027)U.S. nail careOutperforming category in units in the U.S. (Aug 2026)
Bourjois (owned)Healthy Mix, etc.France, EuropeAcquired from Chanel (2014–15)

Consumer Beauty — Mass Fragrance and Mists

BrandDescriptionNotes
adidas (licensed)Mass men's/women's fragrance, body spraysBeing scaled globally under "Future of Scenting"
David Beckham (licensed)Celebrity mass fragrance—
Nautica, Mexx, Bruno Banani, Vera Wang (licensed)Mass fragrancesNautica production moved to U.S. plant to mitigate tariffs (10-Q Q1 FY26)
Jovan (owned)Heritage U.S. mass fragrance—
LeGer by Lena Gercke (licensed)German influencer brand—
Megan Thee Stallion "Hot Girl Summer" EDPCelebrity fragrance with Coty (2026)Newsflow on coty.com

Consumer Beauty fragrances grew +8% LFL in FY2025 (FY2025 release).

Consumer Beauty — Skin & Body Care / Brazil (~USD 400M revenue FY2025; under strategic review)

BrandDescriptionNotes
Monange (owned)Body lotions, deodorantsBrazil; competitive pricing pressure in Brazil body care in FY2026
Paixão (owned)Body oils and moisturisersBrazil
Risqué (owned)Nail polishBrazil leader in nail
Bozzano (owned)Men's groomingBrazil

Consumer Beauty skin & body care rose low-single-digits in FY2026 after a low-double-digit decline in FY2025 (10-K FY2026).

Financial Narrative

Income statement: notes and sources

Sources: 10-K FY2023 (adjusted operating income and EBITDA FY2021–FY2023); FY2023, FY2024, FY2025, FY2026 earnings releases; SEC XBRL aggregates (EDGAR-derived via StockAnalysis/edgar.tools) for gross profit, pre-tax, tax. FY2022 attributable-to-common is depressed by USD 198.3M of preferred dividends including a deemed dividend on the Series B preferred exchange. Note a data-provider discrepancy for FY2022 gross profit (3,369 SEC-derived vs 3,381 on one aggregator); the SEC-derived figure is used.

Margins

Revenue CAGR FY2022–FY2026: 2.3% (USD 5,304.4M to 5,806.6M). Five-year CAGR FY2021 (USD 4,629.9M) to FY2026: 4.6%.

Commentary. The P&L shows a clear inflection. FY2022–FY2024 were recovery years: revenue rose from USD 5.3bn to 6.1bn on prestige-fragrance strength (FY2024 LFL +11%), gross margin expanded ~90bp via pricing and supply-chain productivity, and adjusted EBITDA grew from USD 905M to 1,091M. FY2025 marked the turn: revenue fell 4% as Coty proactively cut retailer inventories, China and Asia Travel Retail weakened, and Consumer Beauty declined 8%; adjusted EBITDA margin still rose 60bp on short-term savings, but reported profit collapsed due to USD 212.8M of impairments, the USD 248.1M equity-swap loss and restructuring. FY2026 deteriorated further at the profit line: LFL revenue fell 5% (masked by a 4% FX tailwind), gross margin fell 190bp (under-absorption, tariffs, promotions, excess and obsolescence), adjusted EBITDA fell 22% to USD 846.9M and reported net loss attributable to common widened to USD 618.0M. The gap between reported and adjusted results is persistently large, driven by amortisation, impairments, restructuring and the non-operating swap marks; analysts should note that adjusted EPS includes the swap losses (FY2026 adjusted EPS ex-swap was USD 0.34).

Balance sheet

Sources: 10-K FY2026 and FY2025 balance sheets (FY2024–FY2026); SEC XBRL aggregates via StockAnalysis for FY2022–FY2023 assets, goodwill, intangibles and equity (Finboard shows a different equity series for FY2022–FY2023 of 3,346 and 3,997 — discrepancy noted, likely due to treatment of noncontrolling interests). FY2022 financial net debt not separately verified; the FY2023 release states FY2023 net debt improved by ~USD 0.3bn year-on-year, implying ~USD 4.3bn at FY2022. FY2026 economic net debt equals financial net debt as the Wella stake was sold.

Debt composition at 30 June 2026 (10-K FY2026 fair-value table): Senior Secured Notes USD 2,719.8M carrying (fair value 2,684.1); 2018 Coty Credit Agreement / revolver borrowings USD 349.9M. All long-term debt except the 2023 Revolving Credit Facility is fixed-rate. On 15 April 2026 Coty repaid the remaining EUR 250M (~USD 294.7M) of 2026 Euro Senior Secured Notes using revolver proceeds; in Q1 FY2026 it issued new notes and redeemed all 5.000% senior secured notes due 2026 and part of its 3.875% notes due 2026.

Cash flow

Sources: earnings releases FY2023–FY2026. FY2022 FCF derived from FY2023 release (FY2023 FCF of 402.9 was 149.6 lower). FY2024 buyback is the 22 Feb 2024 repurchase of 27M shares for ~USD 200M (Q3 FY2024 release); treasury shares rose from 66.5M to 94.3M over FY2024.

Commentary. Cash generation has proved more resilient than earnings: FY2026 FCF rose 25% to USD 348.2M despite a 22% EBITDA decline, aided by lower capex (USD 190M vs 245M in FY2024) and working-capital discipline. FY2022 FCF was inflated by one-off TSA and working-capital benefits post-Wella. The Wella proceeds (USD 750M, Dec 2025) and Gucci signing payment (USD 250M, Jul 2026 — i.e., FY2027) are the main sources of deleveraging rather than organic FCF.

Ratios

Leverage ratios are company-reported (FY2023 ~4.1x per Q4 FY2023 call commentary).

Commentary. Leverage has fallen from roughly 4x+ in FY2022–FY2023 to 3.4x, but almost entirely via asset sales; with EBITDA falling, S&P expects net leverage to exceed 4x after the Gucci exit (S&P commentary, Jul 2026). Inventory days rising from ~128 to ~142 confirms the excess-and-obsolescence problem management flagged. Negative working capital is structural (payables and accruals exceed current assets).

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Financial Detail

Segment Overview

SegmentContentsKey brands

Prestige

Prestige fragrance (licensed and owned), prestige cosmetics, prestige skincare

Burberry, Calvin Klein, Chloé, Davidoff, Escada, Etro, Gucci, Hugo Boss, Infiniment Coty Paris, Jil Sander, Joop!, Kylie Cosmetics, Lancaster, Marc Jacobs, philosophy, Tiffany & Co.

Consumer Beauty

Mass color cosmetics, mass fragrance, mass skin & body care, Brazil local brands

CoverGirl, Rimmel, Max Factor, Sally Hansen, Bourjois, adidas, David Beckham, Nautica, Jovan, Mexx, Bruno Banani, Vera Wang, LeGer by Lena Gercke, Monange, Paixão, Risqué, Bozzano

Revenue by Segment and Revenue by Segment (%)

MetricFY2024FY2025FY2026

Prestige net revenue (USD Mn; FY2024 derived)

3,8653,820.23,805.8

Consumer Beauty net revenue (USD Mn; FY2024 derived)

2,2532,072.72,000.8

Total net revenue (USD Mn)

6,118.05,892.95,806.6

Prestige share of revenue (%)

63.264.865.5

Consumer Beauty share of revenue (%)

36.835.234.5

Prestige reported growth (%)

—-1.2-0.4

Consumer Beauty reported growth (%)

—-8.0-3.5

Prestige LFL growth (%)

——-4

Consumer Beauty LFL growth (%)

—-5-7

Results by Segment and Segment Margins & Growth (%)

MetricFY2024FY2025FY2026

Prestige adjusted EBITDA (USD Mn; derived)

—886780

Prestige adjusted EBITDA margin (%)

—23.220.5

Consumer Beauty adjusted EBITDA (USD Mn; derived)

—19667

Consumer Beauty adjusted EBITDA margin (%; derived)

—9.53.3

Group adjusted EBITDA (USD Mn)

1,091.11,081.7846.9

Revenue History

QuarterPrestige revenueCB revenuePrestige adj. op. incomeCB adj. op. incomeSource

Q1 FY26 (Sep-25)

1,069.5 (68%)

507.7 (32%)

239.0 (22.3% margin)

1.5 (0.3%)

Q1 FY26 release / Zacks

Q2 FY26 (Dec-25)

n/v

545.0 (32%)

margin 21.8%

margin 5.0%

Zacks, Feb 2026

Q4 FY26 (Jun-26)

771.8 (61%)

497.4 (39%)

60.2 (-19% YoY)

-20.7 (vs -7.0)

Q4 FY26 release / Zacks

Income Statement and Margin Analysis (%)

MetricFY2022FY2023FY2024FY2025FY2026

Net revenue (USD Mn)

5,304.45,554.16,118.05,892.95,806.6

Revenue growth reported (%)

14.64.710.2-3.7-1.5

Gross profit (USD Mn; FY2026 derived from 62.9% GM)

3,3693,5473,9393,8213,652

Reported operating income (USD Mn)

240.9543.7546.7241.1-81.5

Adjusted operating income (USD Mn)

615.5738.8—852.9626.7

Adjusted EBITDA (USD Mn)

905.3972.81,091.11,081.7846.9

Pre-tax income (USD Mn)

426.8704.8204.5-344.8—

Income tax provision (USD Mn)

164.8181.695.15.4—

Net income attributable to Coty Inc. (USD Mn)

259.5508.289.0-367.9-604.8

Net income attributable to common (USD Mn)

61.2495.076.2-381.1-618.0

Adjusted net income attributable to common (USD Mn)

232.1457.9323.1188.8185.1

Diluted EPS reported (USD)

0.070.570.09-0.44-0.70

Adjusted EPS (USD)

———0.220.21

Equity-swap mark-to-market impact on adj. net income (USD Mn)

——-103.8-248.1-115.8

Dividends per common share (USD)

00000

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Margin Analysis (%)

MetricFY2022FY2023FY2024FY2025FY2026

Gross margin (%)

63.563.964.464.862.9

Reported operating margin (%)

4.59.88.94.1-1.4

Adjusted operating margin (%)

11.613.3—14.510.8

Adjusted EBITDA margin (%)

17.117.517.818.414.6

Net margin attributable to Coty (%)

4.99.11.5-6.2-10.4

Balance Sheet

MetricFY2022FY2023FY2024FY2025FY2026

Total assets (USD Mn)

12,11612,66212,082.511,907.710,200.4

Cash and equivalents (USD Mn)

——300.8257.1176.1

Total debt, company definition (USD Mn)

——3,913.74,008.43,088.2

Short-term debt incl. current portion of LTD (USD Mn)

——3.03.5—

Long-term debt before fees (USD Mn)

——3,910.74,004.9—

Financial net debt (USD Mn)

—4,034.73,612.93,751.32,912.1

Economic net debt incl. Wella stake (USD Mn)

——2,527.92,749.32,912.1

Goodwill (USD Mn)

3,9153,9883,905.74,062.23,809.7

Other intangible assets, net (USD Mn)

3,9033,7983,565.63,214.82,775.6

Equity investments (Wella) (USD Mn)

8431,0691,090.61,002.00

Inventories (USD Mn)

——764.1794.5838.7

Trade receivables (USD Mn)

——441.6526.4525.8

Working capital (USD Mn)

-884-685-638.3-585.0-622.8

Total Coty Inc. stockholders' equity (USD Mn)

3,1553,8113,827.13,542.72,989.7

Convertible Series B preferred (mezzanine) (USD Mn)

142142142.4142.4142.4

Cash Flow and Margin Analysis (%)

MetricFY2022FY2023FY2024FY2025FY2026

Operating cash flow (USD Mn)

726.6625.7614.6492.6537.8

Capital expenditure (USD Mn; derived OCF less FCF)

174.1222.8245.2215.0189.6

Free cash flow (USD Mn)

552.5402.9369.4277.6348.2

Common dividends paid (USD Mn)

00000

Preferred dividends declared (USD Mn)

198.313.213.213.213.2

Share buybacks (USD Mn; FY2024 approximate)

—020000

FCF conversion of adjusted EBITDA (%)

61.041.433.925.741.1

Returns & Leverage Ratios (%) and Financial Ratios (x)

MetricFY2022FY2023FY2024FY2025FY2026

ROE (net income to Coty / avg Coty equity, %)

8.614.62.3-10.0-18.5

ROA (net income to Coty / avg total assets, %)

2.04.10.7-3.1-5.5

Current ratio (x)

0.660.750.750.770.75

Total debt / Coty equity (x)

——1.021.131.03

Financial net debt / adjusted EBITDA (x)

—4.13.33.53.4

Asset turnover (x)

0.410.450.490.490.53

Days inventory outstanding (days)

——128140142

Days sales outstanding (days)

——263333

Revenue by Region and Region Margins & Growth (%)

RegionFY2024FY2025FY2026

Americas net revenue (USD Mn; FY2024 derived)

2,5762,3702,340

EMEA net revenue (USD Mn; FY2024 and FY2025 derived)

2,7722,8152,740

Asia Pacific net revenue (USD Mn; FY2024 derived)

770708.1721.9

Americas reported growth (%)

—-8.0-1.3

EMEA reported growth (%)

—1.5-2.7

Asia Pacific reported growth (%)

—-8.01.9

Americas LFL growth (%)

—-3-3

EMEA LFL growth (%)

——-8

Asia Pacific LFL growth (%)

—-7—

Valuation Snapshot

MetricValueSource / basis

Share price

USD 2.75 (5 Oct 2026, 3:02pm ET)

MarketBeat via ad-hoc-news

Market capitalisation

~USD 2.4bn

Same; consistent with 880.7M shares

52-week range

USD 1.82 – 4.47

Same

Price at 19 Dec 2025

USD 3.26

Fintool

Price early Jan 2025

~USD 7 (52-week high USD 7.61 in Jan 2025)

Barchart

1-year performance

Approx. -30% to -40% (Oct 2025 price not confirmed)

Derived/approximate

3-year performance

Approx. -70% to -75% (based on ~USD 10–11 in Oct 2023)

Approximate

5-year performance

Approx. -65% to -70% (based on ~USD 8–9 in Oct 2021)

Approximate

Enterprise value (approx.)

~USD 5.5–5.6bn = market cap 2.4bn + financial net debt 2.9bn + Series B preferred 0.14bn + noncontrolling interests ~0.17bn

Derived from 10-K FY2026

EV / FY2026 adjusted EBITDA

~6.5x

Derived

EV / FY2026 sales

~0.95x

Derived

P/E (reported)

Not meaningful (loss)

—

P/E on FY2026 adjusted EPS (USD 0.21)

~13x

Derived

P/E on FY2026 adjusted EPS ex-swap (USD 0.34)

~8x

Derived

P/B (on Coty equity USD 2,989.7M)

~0.8x

Derived

Share Count (M)

MetricFY2022FY2023FY2024FY2025FY2026

Dividends per common share (USD)

00000

Shares outstanding at year end (M)

——867.8872.3880.5

Treasury shares at year end (M)

—66.594.394.393.8

Credit Ratings

AgencyRatingOutlookDate / source

S&P Global Ratings

BB (from BB+)

CreditWatch Negative

~9–10 Jul 2026 (Teleborsa / MF); 10-K confirms a downgrade on 9 Jul 2026

Moody's

Ba1 (as of mid-2025)

Stable (mid-2025)

—

Fitch

BBB- (as of mid-2025)

Stable (mid-2025)

—

Analyst Conclusions

Management guidance (19 Aug 2026). Q1 FY2027 LFL revenue down low- to mid-single-digit; FX neutral; adjusted gross margin down 50–100bp; adjusted EBITDA down low-teens %; adjusted EPS ex-swap USD 0.11–0.13; 1H FY2027 FCF above USD 300M. FY2027 is a transition year with progressive improvement; strategic review conclusions expected by end CY2026; broader outlook to follow. Gucci exit reduces revenue and profit in FY2028; profit expansion targeted from FY2029.

Consensus expectations. Sell-side stance is cautious ("Reduce", average target USD 3.24).

Bull case

  1. Valuation embeds deep pessimism: ~6.5x EV/adjusted EBITDA and ~0.8x book for a business whose Prestige division still earns ~20% EBITDA margins and whose franchises (Goddess, BOSS Bottled Beyond, Euphoria Elixirs) are growing.

  2. Balance-sheet de-risking is tangible: net debt fell ~USD 840M in FY2026 to USD 2.9bn; Gucci adds USD 250M (received Jul 2026) plus USD 150M by Sep 2027, and 1H FY2027 FCF is guided above USD 300M.

  3. Portfolio simplification could unlock value: a sale or separation of mass color/Brazil (~USD 1.6bn revenue, low margin) would convert Coty into a higher-margin fragrance-focused company with a cleaner equity story, while the Wella distribution rights offer optional upside.

Bear case

  1. The Gucci exit removes a low-double-digit share of revenue and significant EBITDA in FY2028; S&P expects leverage above 4x, and replacement licences (Swarovski, Etro, Marni) are small and early-stage.

  2. Underlying demand is weak: FY2026 LFL -5%, sell-out below market in both divisions, gross margin -190bp, with EMEA -8% LFL and tariff pressure on European-made prestige fragrance.

  3. Execution and governance risk: interim CEO, new CFO and multiple EC departures in 2026; JAB control (~54%); no dividend; persistent GAAP losses and impairment exposure on USD 6.6bn of goodwill and intangibles.

Catalysts and monitorables (next 12 months)

Concluding analyst verdict.

Coty in October 2026 is a company midway through a forced metamorphosis. The core thesis that made it a turnaround success between FY2021 and FY2024 — a licensed prestige-fragrance engine riding the strongest category in beauty, funding steady deleveraging through Wella sales — is intact in parts but under strain everywhere. Prestige fragrance still produces attractive economics (adjusted EBITDA margin of 20.5% in FY2026) and Coty retains genuine innovation capability, as the success of Burberry Goddess and BOSS Bottled Beyond demonstrates. The balance sheet is materially smaller and safer than at any point since the P&G deal, with net debt of USD 2.9bn and cash flow that has held up better than earnings.

However, the data show that Coty is losing share in both divisions, that the margin structure has stepped down by roughly 380bp of adjusted EBITDA margin in a single year, and that the company has exhausted its largest non-core monetisation (Wella) while giving up one of its most valuable licences (Gucci). The Gucci episode also illustrates the structural vulnerability of a licensee when licensors align with larger platforms. FY2028 carries a visible earnings hole that management has not yet quantified, and leverage could drift back toward 4x as S&P expects.

The investment case therefore hinges on three binary-ish events within twelve months: a value-accretive resolution of the Consumer Beauty review, credible quantification of fixed-cost savings, and evidence that sell-out is converging with the market. At roughly 6.5x EV/adjusted EBITDA and below book value, the equity already discounts much of the downside, but the near-term flow of information (transition year, interim leadership, ratings pressure) is skewed negative. On balance, the evidence supports a neutral-to-cautious stance: the asset quality in Prestige gives Coty real option value, but conviction requires proof of stabilised share and a clear post-Gucci earnings bridge.

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Executive Leadership

Executive Leadership Team

NameTitleTenureBackgroundFY2026 compensation (proxy)

Markus Strobel

Executive Chairman & Interim CEO

Since 1 Jan 2026

33 years at P&G; most recently President, Global Skin & Personal Care (12+ global brands); led fine-fragrance assignments incl. Gucci, D&G, Valentino, Hugo Boss; credited with revitalising SK-II

Total USD 11,088,860: salary 478,358; stock 6,720,001; options 3,720,000; other 170,500. One-time award 16 Mar 2026: 1,351,352 RSUs and 6,000,000 options. Paid in euros.

Soraya Benchikh

Chief Financial Officer

From 1 Sep 2026

Appointed with FY2026 results

n/a (joined post-FY2026)

Laurent Mercier

Former CFO

Until succession (Aug 2026)

Led Wella monetisation and refinancings

Reported in proxy (euros); amount not reproduced

Kristin Blazewicz

Chief Legal Officer

n/v

—

~USD 1.2M total: salary 850,000; stock 271,569 (per proxy summary)

Gordon von Bretten

President, Consumer Beauty; leads strategic review

Seconded from a JAB affiliate from 1 Oct 2025; left Coty Board Mar 2026

JAB background

~USD 1.3M fixed fee via JAB secondment arrangement

Séverine Charbon

Chief People & Purpose Officer

From 1 Sep 2026

Replaced Priya Srinivasan (left 31 Aug 2026)

—

Kara Langan

GM, Consumer Beauty U.S.

From Oct 2026

Appointed 1 Oct 2026

—

Olga Levinzon

SVP Investor Relations

———

Board of Directors

DirectorRoleSinceNotes

Markus Strobel

Executive Chairman

1 Jan 2026

Also Interim CEO — Chair/CEO roles combined

Carsten Fischer

Lead Independent Director

18 Mar 2026

Prior senior roles incl. Shiseido (per company)

Stephanie Plaines

Chair, Audit & Finance Committee

18 Mar 2026

Independent

Robert Kunze-Concewitz

Chair, Remuneration Committee

18 Mar 2026

Former Campari Group CEO

Alia Gogi

Director

18 Mar 2026

Independent

Maria Carla Liuni

Director

18 Mar 2026

Independent

Patricia Capel

Director

1 Jan 2026

—

Joachim Creus

Director

Pre-2026

JAB representative

Frank Engelen

Director

Pre-2026

JAB representative

Major Shareholders

HolderStakeSource

JAB Beauty B.V. and affiliates

~54% of Class A common

10-K FY2026

Non-affiliate float

Market value USD 1.1bn at 31 Dec 2025

10-K FY2026 cover

Competitive Landscape

Key Competitors

CompetitorOverlap with CotyLatest revenue (as reported)Relative positioning

L'Oréal (L'Oréal Luxe)

Prestige fragrance (YSL, Armani, Prada, Valentino; Gucci from Jul 2027), prestige makeup, mass makeup (Maybelline, L'Oréal Paris)

—

Global #1; acquiring Coty's Gucci licence

The Estée Lauder Companies

Prestige fragrance (Tom Ford, Le Labo, Kilian), makeup, skincare

USD 15,049M (FY2026, +5%)

Larger, skincare-led; fragrance USD 2,779M (+12%)

Puig

Prestige fragrance (Carolina Herrera, Paco Rabanne, Jean Paul Gaultier), Charlotte Tilbury

—

Closest fragrance-led peer by scale

Interparfums (Inc. / SA)

Licensed prestige fragrance (Jimmy Choo, Montblanc, Coach, Lacoste)

—

Asset-light licensee; took Lacoste from Coty

LVMH Perfumes & Cosmetics

Dior, Guerlain, Givenchy fragrance

—

Owned-brand luxury power

Chanel (private)

Fragrance and makeup

Not publicly comparable

Owned-brand luxury

Shiseido

Prestige fragrance (Issey Miyake, Narciso Rodriguez via licences), skincare

—

Asia-centric

Procter & Gamble / Unilever

Mass personal care, body care

Not comparable at segment level

Mass shelf competition

e.l.f. Beauty, Revlon, NYX (L'Oréal), indie/influencer brands

Mass color cosmetics

—

Faster, digitally native challengers to CoverGirl/Rimmel

Natura &Co / O Boticário / Beiersdorf

Brazil body care and fragrance

—

Local scale in Brazil

Kering Beauté (now L'Oréal)

Creed, Bottega Veneta, Balenciaga

Part of L'Oréal

Consolidation in luxury fragrance

Peer Comparison FY2026

MetricCoty (FY2026)Estée Lauder (FY2026)L'Oréal (CY2025)Puig (CY2025)

Revenue

USD 5,806.6M

USD 15,049M

~EUR 44bn (approx.)

~EUR 5bn (approx.)

Reported growth

-1.5%+5%

n/v

n/v

Organic/LFL growth

-5%+3%

n/v

n/v

Adjusted operating margin

10.8%11.2%

~20% (approx.)

n/v

Gross margin

62.9%

~73% (Q1 FY2026: 73.4%)

n/v

n/v

R&D intensity

—

n/v

~3% historically (approx.)

n/v

“—” = not publicly disclosed.

Company Snapshot

$5,806.6M

Revenue

11,335

Employees

$2,400M

Market Cap

1904

Founded

NY, US

Headquarters

SWOT Analysis

Strengths

  • Prestige fragrance profitability: Prestige adjusted EBITDA margin 20.5% in FY2026 even in a down year (Q4 FY2026 call)
  • Blockbuster innovation capability: Burberry Goddess, BOSS Bottled Beyond, Euphoria Elixirs, Cosmic Intense cited as performing well (Q4 FY2026 release)
  • Resilient cash generation: FY2026 FCF USD 348.2M (+25%) despite EBITDA -22%
  • Vertical integration: ~81% of products manufactured in-house (10-K FY2026)
  • Global reach: Sales in ~122 countries; no retailer >10% of global revenue
  • Lower debt: Total debt down from USD 4,008.4M (FY2025) to 3,088.2M (FY2026); net debt -~USD 840M YoY
  • Ultra-premium and mass-fragrance momentum: FY2025 LFL: ultra-premium +9%, Consumer Beauty fragrance +8%

Weaknesses

  • Share losses: FY2026 prestige sell-out -1% vs. ~+6% market; CB sell-out -2% vs. ~+5%
  • Margin compression: Adjusted EBITDA margin 18.4% → 14.6%; gross margin -190bp
  • Persistent GAAP losses: Net loss to common USD 381.1M (FY2025), USD 618.0M (FY2026)
  • Inventory build / E&O: Inventories USD 764.1M (FY2024) → 838.7M (FY2026); DIO ~128 → ~142 days
  • Consumer Beauty economics: Derived CB adjusted EBITDA margin ~3% in FY2026; Q4 CB adjusted operating loss USD 20.7M
  • Licence concentration: Top-7 Prestige brands ~85% of Prestige revenue; 22 licences
  • Leadership instability: Interim CEO; CFO, CPPO, CCO Prestige and CSO all changed in 2026

Opportunities

  • Portfolio simplification: CB review (mass color ~USD 1.2bn; Brazil ~USD 400M) could crystallise value and reduce complexity
  • New licences: Swarovski (CY2027), Etro (2H FY2027), Marni
  • Prestige cosmetics: Marc Jacobs Beauty sell-out ahead of targets; Sephora store rollout from Sep 2026
  • Asia recovery: APAC +11% reported / +7% LFL in Q4 FY2026; China Prestige sell-out +15% in Q1 FY2026
  • Wella upside: 45% of KKR's future Wella exit proceeds above preferred return
  • Cost reset: Fixed-cost programme post-Gucci; ~USD 80M FY2026 savings
  • AI-driven marketing: GEO, AI media allocation, AR try-on (10-K)

Threats

  • Gucci exit: Low-double-digit % of revenue (S&P) leaves by FY2028
  • Credit deterioration: S&P BB, CreditWatch Negative; leverage forecast >4x by S&P
  • Tariffs: Prestige fragrances shipped to the U.S. cited as biggest tariff exposure (10-Q Q1 FY2026)
  • Geopolitics: Middle East conflict cost ~1% of Q4 FY2026 group sales
  • Licensor consolidation: Kering beauty moved to L'Oréal (50-year Gucci licence)
  • Talc/asbestos litigation: Disclosed bodily-injury litigation risk (10-K)
  • Equity-swap volatility: USD 248.1M (FY2025) and USD 115.8M (FY2026) mark-to-market losses

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Key Developments

DateEventSignificance
Mid-Jun 2025WWD reports Coty exploring sale/break-up options; shares jump intraday (unconfirmed)Signalled portfolio change; market-reported Ba1/BBB-/BBB- ratings at the time
20 Aug 2025FY2025 results: revenue USD 5,892.9M (-4%), net loss to common USD 381.1M, adjusted EBITDA USD 1,081.7M (18.4% margin), FCF USD 277.6MGrowth stall confirmed
30 Sep 2025Prestige/mass fragrance integration; strategic review of mass color and Brazil (Citi)Start of portfolio reset
Q1 FY2026 (Jul–Sep 2025)New notes issued; all 5.000% 2026 secured notes and part of 3.875% 2026 notes redeemedMaturity extension
1 Oct 2025Secondment agreement with JAB affiliate for executive servicesIncreased JAB operational involvement
Oct 2025L'Oréal agrees to buy Kering Beauté (~EUR 4bn) incl. rights to Gucci licence after Coty's termSet up Gucci transition and litigation
5 Nov 2025Q1 FY2026: revenue USD 1,577.2M (-6%, LFL -8%); adjusted EBITDA USD 296.1M (-18%)Weak start to year
Early Dec 2025Financial Times reports CEO Sue Nabi to departLeadership uncertainty
18–19 Dec 2025Sale of remaining 25.8% Wella stake to KKR for USD 750MLeverage toward ~3x
22 Dec 2025Nabi exit and Strobel appointment announced; Evercore ISI downgrades to In Line; shares ~-5%Leadership change at "pivotal juncture"
1 Jan 2026Strobel becomes Executive Chairman & Interim CEO; Peter Harf retires; Patricia Capel joins BoardNew leadership
5 Feb 2026Q2 FY2026: broadly in line; debt and leverage at nine-year lows; Coty.Curated launched; FY2026 guidance withdrawnStrategic reset
16 Mar 2026Strobel receives one-time RSU and option grantAlignment with share price recovery
18 Mar 2026Board refresh: five new independent directors; four directors resignGovernance upgrade
Late Q3 FY2026 (Mar 2026)Middle East conflict disrupts regional businessOngoing EMEA headwind
15 Apr 2026Repayment of EUR 250M 2026 Euro secured notes via revolverLiquidity management
5 May 2026Q3 FY2026: profit ahead of expectations; YTD OCF USD 422M, FCF USD 276M; Q4 LFL guided mid-single-digit declineEarly stabilisation signs
7 Jul 2026Gucci Beauty licence early termination agreement (~USD 400M); litigation with Kering settledCash in, FY2028 earnings hole
~9–10 Jul 2026S&P downgrades Coty to BB (CreditWatch Negative); covenants and collateral on secured notes reinstatedHigher future funding cost
Jul 2026Executive changes announced: Charbon (CPPO), departures of Andreotti, Fan, SrinivasanLeadership turnover
19 Aug 2026Q4 FY2026: revenue USD 1,269.2M (+1%, LFL -1%); FY2026 revenue USD 5,806.6M, net loss to common USD 618.0M, adj. EBITDA USD 846.9M, FCF USD 348.2M; Q1 FY2027 guidanceResults ahead of lowered expectations
19 Aug 2026Soraya Benchikh named CFO (effective 1 Sep 2026)CFO transition
Aug–Sep 2026Marc Jacobs Beauty expands from online into Sephora U.S. stores and Travel RetailPrestige cosmetics bet
1 Sep 2026Benchikh and Charbon start—
24–25 Sep 2026DEF 14A and DEFR14A filed; AGM set for 5 Nov 2026 with nine director nomineesGovernance
30 Sep 2026MarketBeat: 13 brokers, consensus "Reduce" (11 Hold, 2 Sell), average target USD 3.24Sell-side scepticism
1 Oct 2026Kara Langan appointed GM, Consumer Beauty U.S.U.S. mass turnaround
2026Megan Thee Stallion "Hot Girl Summer" EDP launched with CotyCelebrity mass fragrance

Financial Performance

Explore key financial metrics, segmented revenue, balance sheet health, and performance trends.

Revenue

5 charts
Income Statement: Revenue & Gross Profit: Net revenue rose from USD 5,304.4 Mn in FY2022 to USD 5,806.6 Mn in FY2026.
COTY Inc. — Income Statement: Revenue & Gross Profit
Series (USD Mn)FY2022FY2023FY2024FY2025FY2026
Net revenue5,304.45,554.16,1185,892.95,806.6
Gross profit3,3693,5473,9393,8213,652

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