Turkey Sleep Aids Market Outlook

turkey sleep aids is a rapidly growing industry in recent years with consumers increasingly turning to natural remedies for sleep issues. as of 2018, the sleep aids market in turkey is expected to increase in value by a cagr of approximately 10.7% between 2018 and 2032. one of the largest factors impacting the growth of the sleep aids market in turkey is the rise in the global demand for natural remedies. this is due to the growing awareness of the health and wellbeing benefits associated with natural sleep supplements. this has led to the rapid adoption of sleep aid products, particularly those formulated from natural ingredients. an additional factor driving the growth of the sleep aids market in turkey is the increasing prevalence of sleep disorders. according to a recent survey, around 41% of respondents in turkey report experiencing trouble sleeping regularly. this number is expected to increase over the forecast period as the prevalence of sleep deprivation, insomnia and other sleeping disorders continues to rise. as such, the demand for sleep aid products will continue to rise in response to this issue. the turkish government has also been contributing to the growth of the sleep aids market through the introduction of initiatives that promote and fund programs related to sleep and sleep disorder research. this has provided an additional boost to the market, further aiding its growth and development. furthermore, increased awareness of the availability of sleep aids in the market has also had a positive impact on sales. an estimated 94% of turkish consumers are aware of the availability of sleep aid products. this high level of awareness and an increasing demand for sleep aids are expected to drive the market over the forecast period. finally, the advent of e-commerce platforms has further supported the expansion of the turkish sleep aids market. the emergence of these online stores has enabled a larger customer base to access these products, leading to an increased demand. in addition, technological advancements in product development, such as the development of autonomous sleep aid devices, will further contribute to the growth of the sleep aids market in turkey.