Charts & Stats

U.K. Electronic Cigarette Market Outlook (2018 to 2032)

The market is segmented into USD Billion (2018-2032)

Author: Wantstats Research TeamSource: Wantstats Repository
ESOMAR 23 Corporate BadgeISO Certifications Badge
U.K. Electronic Cigarette Market Outlook (2018 to 2032) — full underlying data
LabelUSD Billion
20180.385773012173894 USD Billion
20190.416656814977377 USD Billion
20200.435270677660102 USD Billion
20210.473995112370133 USD Billion
20220.525928160258142 USD Billion
20230.556546166522187 USD Billion
20240.620787222432528 USD Billion
20250.618052973433606 USD Billion
20260.615521760337447 USD Billion
20270.629049077614814 USD Billion
20280.698833527533409 USD Billion
20290.776359374716025 USD Billion
20300.862485367916231 USD Billion
20310.958165513225379 USD Billion
20321.05974997229927 USD Billion

Data Source: Wantstats Repository

Wantstats

Market Dynamics

The United Kingdom’s vaping industry has been on the rise for several years and is currently the largest in Europe. In 2018, the U.K.’s electronic cigarette market brought in an estimated 2 billion GBP in revenue and was expected to grow by 6% in 2019. This growth was projected to increase by 4% a year over the next two years, reaching 3 billion GBP by 2022. But what about the longer-term outlook? An analysis of the U.K.’s electronic cigarette market trends suggests that the industry’s future is positive. During the period 2018 to 2032, projections show that the U.K.’s vaping industry will continue to grow steadily, reaching 11 billion GBP by 2032. This growth will be due to a variety of factors, specifically increased public awareness about the benefits of vaping, improved access to products, and increased competition among vendors. In terms of public awareness, U.K. health authorities have acknowledged the potential harm reduction advantages of vaping compared to traditional cigarettes. This has led to increased promotion of vaping among smokers. Additionally, e-cigarettes have become more socially accepted over the years with many pubs, clubs and cafes now allowing customers to vape indoors.

Furthermore, access to products has also improved drastically. In the past, buying e-cigarettes meant trekking to physical vape shops, while ordering online would often take weeks to arrive. Now, online retailers offer next-day delivery, and the number of physical stores has grown to meet demand. Finally, competition among vendors has also led to increased innovation in product design, taste, and marketing. U.K. companies have raised the bar in terms of product design, offering devices with longer battery life, adjustable wattage, and interchangeable tanks. At the same time, e-liquid manufacturers have created an array of flavors and nicotine levels to suit the individual palate. These improvements have made e-cigarettes appealing to a wider audience. All these factors combined, it is clear that the U.K. electronic cigarette market is set to continue its growth trajectory in the coming years. By 2032, the total value of the vaping market is projected to reach 11 billion GBP. This will be a major boon for the U.K. economy and could be a game-changer for public health.

Research Methodology

Figures reflect Wantstats’ original market research and forecasting models, compiled as part of the Wantstats research archive and published in 2023.

Unlock the Full Data

Get This Chart

Access the complete chart and underlying data to support your research, analysis, and business decisions.

USD49
Buy Now

Powering the world's best teams.
From next-gen startups to established enterprises.

Google logo
Amazon logo
Microsoft logo
Intel logo
Neste logo
McKinsey & Company logo
Deloitte logo
Accenture logo
Oracle logo
PWC logo
EY logo
Honeywell logo
Contact us

Get in Touch

Let's work together

support@wantstats.com
Wantstats Research and Media Pvt. Ltd., Office No 104, Pentagon 4, Magarpatta City, Pune - 411028, Maharashtra, India.

See our work in action

Start your data driven journey with us!

What our clients say

Trusted by forward-thinking businesses
for data-driven intelligence

Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.
Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.