According to Wantstats analysis, Salesforce. is currently leading the global enterprise high-productivity application platform as a service market. It has developed a platform named Lightning that focuses on customer-related applications and extensions to SaaS and supported by over 5,000 third-party applications on the Trailhead education service and Salesforce AppExchange. Salesforce operates largely through its own cloud data centers located across the globe and has recently began to expand onto Amazon’s AWS infrastructure. The company’s customers use their low-code application platform for developing enterprise-grade applications. The company is a leading player as it has generated more revenue for low-code applications than any other providers in the market. The company’s partnership ecosystem consists of thousands of third parties whose offerings are hosted in Salesforce AppExchange.
Microsoft Corporation has occupied the second position in the global enterprise high-productivity application platform as a service market in terms of market share. It provides PowerApps, Common Data and Flow Service which is applicable for many use cases. The platform is ideally suited for the existing Microsoft Office 365 and Dynamics 365 customers. The company has introduced a low-code AI Builder integrated with Microsoft Azure services which gives it a key competitive advantage in the market. Microsoft is the leading platform opted by one third of the featured vendors’ reference customers due to which it has occupied a considerable share in terms of revenue generation.
Mendix has occupied the third position in the global enterprise high-productivity application platform as a service market. It offers a platform that is especially attractive to large businesses. Its platform is well equipped for hybrid and multi-cloud computing, due to its extensive support for virtual private multi-cloud, on-premises, and multitenant public cloud deployments. The company was acquired by Siemens in 2018, for gaining more focus on improving business-IT collaboration and application life cycle management. Its integration with Siemens’ MindSphere IoT and product life cycle management products has provided it a key competitive advantage in the global market. Mendix is one of the first companies in the market to provide a multipersona developer experience under a single integrated platform which provides it the ability to support both business developers in Mendix Studio and professional IT developers in Mendix Studio Pro. Its AI-assisted development further promotes productivity and consistency of outcomes that enable it to remain competitive in the market.
Appain has occupied the fourth position in the global enterprise high-productivity application platform as a service market. It offers an innovative low-code technology that provides support for progressive web apps (PWAs) and chatbots. The company heavily invests in security certifications and audits and has one of the most comprehensive sets of certifications for high-security government requirements which enables it to stay relevant in the market. Its customers mainly include government agencies and large and small enterprises.
OutSystems has occupied fifth position in the global enterprise high-productivity application platform as a service market. It provides low-code platform for enterprise-grade applications that supports on-premise, cloud and hybrid solutions. It focuses on the development of enterprise applications for agile customers by offering a combination of scalability and omnichannel support. Its products support both Azure and AWS deployments that enable it to provide cloud services for AI, analytics and IoT due to which it is ranked among the key players of the market.
Michael Porter’s Five Forces framework has been used to study the global enterprise high-productivity application platform as a service market. Strategic business managers, trying to gain an edge over competing firms in the market, can utilize this model to better comprehend the industry in which the company operates.
